- Fantastics news! #ThomasCook stores buyer @HaysTravel hopes to re-employ entire 2,500 workforce after buying all 55… https://t.co/dxEBXXHwJh
- @MarkRitson right again. In a choice between flashy advertising and promotions vs. concentrating on… https://t.co/lILeF2B2pl
- Sainsbury’s overhauls Nectar with shift to digital loyalty programme https://t.co/ymMvhmIqxy by @scviz via… https://t.co/J87GmSxftj
- The WeWork IPO debacle highlights the failures of modern brand building Masquerading as a tech firm has done it no… https://t.co/wMFCBxmTmI
- Another shop in Newmarket closes, this time the #ThomasCook branch in the Guineas. #highstreet https://t.co/SYbVbOtU3o
Category Archives: Digital
HTTPS (High Time To Protect Sites)
Two years ago, Google made a pledge to name and shame websites with unencrypted connections as part of a strategy to get domain owners to embrace HTTPS. In the past few months it appears that many brands have heeded this threat. … Continue reading
Posted in Digital
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The Decline of the Agency and Rise of the Client: Part 2
In Part 1 yesterday, I explored how the empowerment of the client, the negative impact of overheads on agency fees, and the forced distintermediation of agencies from their clients, have contributed to a seismic shift in fortunes and status. In … Continue reading
Posted in Advertising, Creativity, Digital, Media, Social media
Tagged Agency-Client relationships, creativity, media fragmentation
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