- It can't just be the failure to 'provide interesting and entertaining content'. Do they mean digital content? Arggg… https://t.co/Gt9vBfoIXo
- Interesting but it's time to recognise reality... digital is losing its ascendancy @Econsultancy… https://t.co/URxtn0bIj4
- Amen. It's a battle won but the attrition has been high. https://t.co/FwjCxos8cz
- RT @TheDrum: Brand design in 2019 – 5 trends that will lead the way https://t.co/n2fXxKJWcS https://t.co/vFfZHvWSez
- RT @Dr_Draper: Confused by all the different kinds of influencers out there? Then you’re in luck, because here is my definitive influence…
Category Archives: Digital
HTTPS (High Time To Protect Sites)
Two years ago, Google made a pledge to name and shame websites with unencrypted connections as part of a strategy to get domain owners to embrace HTTPS. In the past few months it appears that many brands have heeded this threat. … Continue reading
Posted in Digital
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The Decline of the Agency and Rise of the Client: Part 2
In Part 1 yesterday, I explored how the empowerment of the client, the negative impact of overheads on agency fees, and the forced distintermediation of agencies from their clients, have contributed to a seismic shift in fortunes and status. In … Continue reading
Posted in Advertising, Creativity, Digital, Media, Social media
Tagged Agency-Client relationships, creativity, media fragmentation
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