- Quite like this @dolcegabbana ad for their #theonlyone perfume starring @emiliaclarke https://t.co/w62wCDTiwG
- Boris Johnson's final #GE2019 campaign video. It’s clever by copying the #LoveActually scene. https://t.co/8NMJyjq5hi
- https://t.co/o27ytoe57H
- @onepeloton doesn’t understand the people who love it most. The fancy bike brand tried to depict a wellness journey… https://t.co/aIuEd8BrPf
- Thanks to you @greateranglia for my refund after the delayed train recently. Glad you're taking marketing seriously… https://t.co/NYSOCBvw7T
Category Archives: direct response
Direct Response Press, Attribution, and the Rise of Local Media
I had cause recently to undertake some research into the state of direct response press. Because of the ‘dash for digital’, it had been some time since we (at MCS) had looked at this medium and when we did, we … Continue reading
Posted in Advertising, direct response
Tagged attribution, direct response press, local media, local press
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