- Saw this crosstrack ad poster on the Tube in London yesterday. Made me chuckle. https://t.co/c1zKfCubMv
- The only good thing about the Ukraine-Russia war is that we haven't had to suffer the usual meerkat ads from… https://t.co/ePh3hFNN2g
- Unbelievable this. Why isn't this guy arrested? Jobfished: the con that tricked dozens into working for a fake des… https://t.co/M4pqPAgI8n
- Sir Tim Berners-Lee's global internet standards body W3C is 'no longer fit for purpose after being hijacked by Goog… https://t.co/KvCP0rsHSP
- Sorry snowflakes but WFH isn't working https://t.co/x17RLb0fOC
Category Archives: Social media
The Decline of the Agency and Rise of the Client: Part 2
In Part 1 yesterday, I explored how the empowerment of the client, the negative impact of overheads on agency fees, and the forced distintermediation of agencies from their clients, have contributed to a seismic shift in fortunes and status. In … Continue reading
Posted in Advertising, Creativity, Digital, Media, Social media
Tagged Agency-Client relationships, creativity, media fragmentation
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Social Media is a game of chess
This article has also been published at Marketing:Blogged The recent news that McDonald’s is recruiting an army of friendly bloggers in the US to write positive stories about it should come as no surprise. Indeed it tested the water in 2010 … Continue reading
Posted in Branding, Social media
Tagged Blogging, Fast food, McDonald's, Social media, social media influence marketing
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