- Give us a break . . . TV viewers face more ads https://t.co/G3ApOyyXSl via @thetimes
- My High Street is dying.... Double blow for Newmarket as Tindalls Newsagents and Claire’s Accessories close… https://t.co/sV1MqhBjai
- We need a new ‘third way’ to set marketing budgets: Zero-based budgeting hurts long-term brand-building, while adv… https://t.co/3eKqU1eA3m
- How to lead a high-growth business: Being able to learn from mistakes, adapt to changing conditions and show self-a… https://t.co/keRLkz9JHD
- Philadelphia cheese @Philadelphia_UK and @UKVolkswagen ads banned for gender stereotyping https://t.co/wGrw46bATn
Tag Archives: Helen Edwards
The Conundrum of Brand Slogans
The agency I work for, MCS, recently exhibited at the Suffolk Business Exhibition in Ipswich and we held a competition for visitors to our stand whereby they had to recall the slogans of 17 top brands. Most were flummoxed and … Continue reading
Posted in Advertising, Branding
Tagged brand slogan, brand slogans, branding, Carlsberg, Guinness, Helen Edwards, Mark Ritson, slogans, straplines, taglines, Unilever
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