- 'We must cultivate a beginner’s mindset to go along with our expert perspective.' Short but thoughtful piece by… https://t.co/h6vdZlXV4d
- RT @adage: Super Bowl advertisers postpone marketing in wake of Kobe Bryant’s death https://t.co/WhDxCg9BWT https://t.co/Gq8tnPnseL
- 'Google, Facebook, and their ilk “have become enormous by swallowing small companies, so the network is no longer t… https://t.co/KUKsWWdZHe
- How the BBC is setting the bar for creative outdoor advertising https://t.co/0SY5732cSY by @Nikki_Gilliland via… https://t.co/rJewtES88S
- #Packaging : How The Ordinary perfected the art of medical minimalism and mastered the art of #unselling… https://t.co/jmYAczGSMm
Tag Archives: slogans
The Conundrum of Brand Slogans
The agency I work for, MCS, recently exhibited at the Suffolk Business Exhibition in Ipswich and we held a competition for visitors to our stand whereby they had to recall the slogans of 17 top brands. Most were flummoxed and … Continue reading
Posted in Advertising, Branding
Tagged brand slogan, brand slogans, branding, Carlsberg, Guinness, Helen Edwards, Mark Ritson, slogans, straplines, taglines, Unilever
1 Comment